SEA
What is Search Engine Advertising?
Search Engine Advertising (SEA) or Pay-per-click (PPC) involves paying for your website to have a prominent position on the relevant search results page of a specific search engine. For each visitor that clicks on your link you are charged at a specified rate. A SEA campaign has many benefits such as a guaranteed top position, complete control and full transparency in the results. The most popular and effective PPC program is off course, Google AdWords. Other big PPC players are Yahoo! Search Marketing and Microsoft AdCenter.
Benefits of search engines
* Search Engines outperform all other media in driving visitors to websites with 85% of Internet users citing search engines as the primary method to find websites.
* Traffic from search engines is the most valuable kind of traffic as it is comprised of qualified visitors actively looking for a product, service information or solution.
* Search engines work for you non-stop 24/7.
Why do you need Search Engine Advertising?
* 93% of users don’t look further than the first 2 pages of search results. Most prefer to use another search engine rather than click past the first 10 results. How can your business succeed if you’re not found there?
* 33% of users believe companies found in the top search results are a major brand in their specific product/service category. SEA raises your online profile and builds brand awareness.
* SEA has been proven to yield a higher Return on Investment in terms of generating more traffic to your website, qualified sales leads and customer acquisitions than any other marketing channel.
Why Choose Across Health?
* We provide you with measurable results via regular campaign reporting. We are committed to achieving the highest ROI for our clients.
* We can help reduce the cost of new client acquisition while at the same time increasing your brand awareness.
* We deliver an instant traffic boost to your website.
* Our Google AdWords Qualified Professional SEA consultants have many years of experience in the assessment, set-up, management and optimization of pay-per-click (PPC) campaigns and evaluation/fine-tuning through advanced web analytics. In recent years they have driven over 6 million paid visitors through various search engine advertising campaigns.
* Our high end services also include consultancy in Search Engine Optimization (SEO), Social Media Optimization (SMO) and Web Analytics support.
* We offer a unique 360° Search Marketing approach which makes us the ideal partner for (pharmaceutical) companies who need high end consultancy for their digital and cross-channel marketing initiatives.
What are you waiting for? You are losing potential business right now!